Obsessed is an understatement! I am now a gel eye liner convert! After watching the demo video Bailey posted, I finally decided to just give the eye liner a go, after it sat in my make up bag a few weeks. The thought of it was more intimidating than actually using it. So easy to use, glides on and "smudges" well for the perfect effect that I really like (not the straight line kinda look). I like that I can control how it looks and I can apply a little or a lot depending on what I am applying it for (day vs night etc). I follow a very simplistic make up routine and this adds to my overall look - with very little effort for such a great outcome!